If you're a self employed and offer a service to a local community then the most important thing is your local network and you should be promoting that fact that you are a part of the community. The good news it that you can do this with out even making contact with your market. You could have the name of your local area in your company name, but if you don't want to do that or have already got a good name you should ensure you have a local contact number. As this is something that everyone will see especially if they want to use your service.
One of the problems that a lot of self employed people have is that they rely on there mobile phones as without them they're unable to take calls on the move. Displaying a local area number and answering it on a mobile devise would be the ideal situation. One of the easiest ways of doing this is to get a virtual number and then direct the calls toward the device you wish to answer it on. This gives you the benefit of a local number, which puts across a good image and give you the local feel you want. While answering it on a mobile device gives you the flexibility and freedom to get on with the jobs you have.
Tuesday, 13 November 2012
Tuesday, 6 November 2012
Who's listening to your mobile calls
Hacker at work recording your calls |
Unfortunately this is exactly what hackers are able to do, with just a small amount of equipment and a bit of time. They can set up a rogue cell and as your phone will automatically roam to the strongest signal, if they are close by your phone connects to them and you are at their mercy. In many cases the information they steal can be very valuable or sensitive and can have a major effect on businesses and individuals. So who does this? People who want a story to sell to the media, unethical competitors, anyone who can gain a financial advantage or advance their cause, someone with a grudge and last but not least, criminals.
What can be done to stop your mobile calls from being intercepted or hacked? There are many different options that are available to ensure that your calls are secure. Applications that can be downloaded and run on the handset are proving to be a popular solution. Most of these require the same application to be running on the both the caller and receiver’s handsets and security only works within a closed user group. Ideally, the best solution would be one where an application provides security whoever you call whether land line or mobile and also when you receive a call from anyone, anywhere.
Anyone who doubts the ease with which mobile phones can be attacked can search YouTube for a demonstration or Google for all the technical details. Key search words are “IMSI catcher” “Mobile phone spying” “Cell phone hacking”
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